FAG lollies were created in 1943, as a child’s lolly version of a cigarette. When first in production, they had red tips on the end of them as though they really were a cigarette.
Fag was the slang term for cigarette in Australia, and did not mean what it does in modern times today.
This was how the lolly kept its name and was extremely popular.
In the 1990s, our birth time the lollies became hugely popular all over again, with their renaming to FAD candy sticks. This was for two reasons. The first was to distance itself from the word that had developed over time. It also renamed themselves to discourage children having them as cigarettes, as the awareness of how bad smoking was for you was also gathering in popularity. The red lit ends disappeared and they turned into the white sugary sticks.
But I don’t know about you, but I remember sticking them in my mouth one by one and pretending we were high class rich people from the “olden days”, or we pretended to be the bad guys in some movie.
Got to love it.
But then in the early 2000s, as we all grew older and forgot that these were once cool, they were rebranded to Fads, Candy Sticks, to further differentiate them and distance them from being related to cigarettes.